VODAFONE BUSINESS

Branding - "What's it Like to work at Vodafone Business Digital Sales"

Vodafone Business Digital Sales is the inside sales division of Vodafone Business. A fast-growing global team, driving the #FutureOfSales. We use cutting-edge technology and highly trained teams to leverage social selling and the best sales practices to unlock growth for the businesses we support. Vodafone Business Digital sales have two main hubs in Dublin and Valencia, and smaller teams in Hungary, South Africa and Singapore.

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"What's it Like to work at Vodafone Business Digital Sales" is a branding project developed for talent attraction targeting the company's three main centres: Dublin, Valencia & Budapest. Partnering with employees across the three hubs this project was delivered to communicate proudly about the company's culture, innovative roles, and give voice to our talented employees. Our goal was to display one global digital sales culture with a local flavour.

As the marketing stakeholder, my role covered everything from briefing the concept and messaging to global launch (E2E). The project was a coordinated collaboration with various stakeholders, Vodafone's internal marketing agency and external marketing agency Pink Squid.

Our delivery includes four videos, sales deck, tone of voice, digital assets, global campaign, career page, merchandising, culture handbook, office revamp, and event.